Bohada

On a dry, march evening, amidst withered bamboo forests, in a humble mud hut of a remote tribal village I saw the masks for the first time. Under the scorching midday light they glowed. The mythical characters of gods and demons under the golden shades all came to life. 

Bhovada or Bohada a masked dance form from the trial hills of Southern Gujarat and Maharashtra is a celebration of the indigenous life and its heritage. But with the advent of the modern world they are gradually losing their touch. Thus to restore what is theirs, what is ours, this is our initiative t spread the tribal saga of life.

The products are inspired from the tribal danceform of Bhovada prevalent across tribal areas of Maharashtra and Dang district of Gujarat. The dance form is performed by different tribal communities like Bhil, Warli, Koknas etc.

The fridge magnets are made by the men and women of the bamboo community of Ambapada, Dang, Gujarat.

There are 4 beneficiaries involved. 

Bohada is a dying form of art. The masks used in the dance form depict stories of the tribal life. Our initiative is not only an approach to conserve the indigenous culture by creating a sense of pride among the community members but it also gives them a source of income generation.